OptimizeApp

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OptimizeApp: mobile app for SMEs to create, launch and track social-media ad campaigns across Snap, Meta, TikTok and Google from one place

Kuwait City, KuwaitFounded 2017

Media & EntertainmentSaaS

Unknown

Website LinkedIn Crunchbase

OptimizeApp is a self-serve advertising platform. SMEs without media-buying expertise use it to create and manage campaigns on the major social networks from a single mobile app. In late 2021 it acquired the Kuwaiti online-education company Panda Media. In March 2024 it announced a partnership with Snapchat, saying it served more than 8,000 businesses across MENA.

Founders

Bader Alkazemi

Founder & CEO

Eid Almujaibel

Co-Founder & Chief Marketing Officer

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