Sweply

Acquired

Sweply – self-serve platform to create, manage and analyse ad campaigns across social and search platforms from one dashboard

Riyadh, Saudi ArabiaFounded 2021

Acquired by Salla · Feb 2025 · Undisclosed

SaaSAI & Machine Learning

Acquired

Website LinkedIn

Sweply is a Saudi digital-advertising platform that uses AI to help merchants create, optimise and track campaigns on Snapchat, X, TikTok and other channels from a single interface. It served roughly 17,000–35,000 advertisers before Salla acquired it in February 2025. Salla integrated it into its e-commerce ecosystem as 'Salla Ads'.

Founders

Wael Hassan

Co-Founder & CEO

Ebrahim Saeed

Co-Founder & CPO

Funding Rounds

SeedJun 2024

$2M

Investors: Sanabil 500 Global, Salla

Investors: Sanabil 500 Global, Salla.

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